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When you hold a Kwiat diamond, you’re not just seeing the finished piece — you’re seeing every hand, choice, and moment that brought it into the light.
The Mine to Shine® program traces each diamond’s journey from its source to its setting. It’s Kwiat’s commitment to total transparency — not just ethically, but artistically. Every stone’s path is documented: where it was discovered, how it was cut, and how it finally came to life in their New York City workshop.
In an industry often built on mystery, Kwiat chose clarity. They’ve reimagined what it means to be a legacy jeweler by blending craftsmanship with accountability. Diamonds are sourced only from conflict-free regions, adhering to the Kimberley Process, and every stone is cut in-house by master artisans who know exactly where it came from and where it’s going.
It’s easy to forget how much a diamond goes through before it reaches a display case. The Mine to Shine process reminds us that beauty has a story — and that the way something is made matters as much as how it sparkles.
The same precision that defines Kwiat’s cuts defines their ethics. Nothing is left to chance: stones are matched by eye, settings are built for balance and light, and every detail is guided by more than a century of experience. The result isn’t just a piece of jewelry — it’s proof that craftsmanship and conscience can coexist.
At Fredric Rubel Jewelers, we value that kind of integrity. It’s what connects us to brands like Kwiat — where every diamond reflects not only brilliance, but the honesty behind it.
